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    Urban Cart is built as a headless commerce platform unifying inventory, pricing, and customer records across stores, warehouses, and the online storefront

    RETAIL/E-Commerce Platform Development/2025

    Cutting Cart Abandonment by 42% with Unified Omnichannel Inventory

    Cutting Cart Abandonment by 42% with Unified Omnichannel Inventory

    Key results from this project

    42%

    Reduction in Cart Abandonment

    35%

    Reduction in Stockout Incidents

    Project Summary

    Urban Cart approached Hatzs to solve a familiar retail problem: customers abandoned carts when items showed in stock online but weren't available for pickup or delivery. The goal was a unified commerce platform that kept inventory, pricing, and customer records consistent across every channel in real time.

    LocationUnited States
    Cooperation Period10 Months
    IndustryRETAIL
    Services Used
    E-Commerce Platform DevelopmentInventory ManagementHeadless Commerce ArchitectureUI/UX Design
    High performance components

    High performance components for demanding applications

    THE SITUATION

    They needed a technology partner to support its digital strategy

    Urban Cart needed a system that could handle seasonal traffic spikes without overselling or stale availability data. Hatzs prioritized real-time inventory synchronization and a headless architecture that could scale during peak events like Black Friday without over-provisioning year-round.

    • Real-Time Inventory Sync: Unified stock visibility across stores, warehouses, and the online storefront.
    • Omnichannel Fulfillment: Buy online, pick up in store, and ship-from-store workflows with accurate availability.
    • PCI-Aligned Checkout: Secure payment handling with consistent pricing across web and in-store channels.
    Dashboard on laptop
    THE SOLUTION

    Our Approach & Solution Delivery

    Key implementation aspects included:

    01

    Unified Inventory Layer

    Real-time stock synchronization across stores, warehouses, and online channels, eliminating the overselling that drove cart abandonment.

    02

    Headless Commerce Architecture

    A flexible storefront decoupled from backend systems, built to handle peak traffic without over-provisioning infrastructure year-round.

    03

    Omnichannel Fulfillment

    Buy online, pick up in store, and ship-from-store workflows with accurate availability at every step of the customer journey.

    Cutting Cart Abandonment by 42% with Unified Omnichannel Inventory
    THE RESULT

    Results & Outcomes

    Urban Cart now delivers a consistent shopping experience across every channel, with inventory customers can trust and checkout flows that convert.

    • Real-Time Inventory Sync: Unified stock visibility across stores, warehouses, and the online storefront.
    • Omnichannel Fulfillment: Buy online, pick up in store, and ship-from-store workflows with accurate availability.
    • PCI-Aligned Checkout: Secure payment handling with consistent pricing across web and in-store channels.
    • Customer 360 View: A single customer record spanning loyalty, purchase history, and preferences across channels.
    • Peak-Traffic Scalability: Architecture that handles seasonal spikes without downtime or overselling.
    42%Reduction in Cart Abandonment
    35%Reduction in Stockout Incidents
    Real-TimeCross-Channel Inventory Sync
    8xPeak Traffic Handled Without Downtime

    Customers stopped abandoning carts because items showed unavailable at checkout. Now what they see online is what they get — in store or at their door.

    Rachel Kim, VP of Digital Commerce at Urban Cart
    Rachel KimVP of Digital Commerce, Urban Cart

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    Cutting Cart Abandonment by 42% with Unified Omnichannel…